The 2nd International Conference on Business Management and Innovation 2025 (ICBIV 2025), organised by the Department of Business and Management, UiTM Tapah, Perak, successfully concluded its two-day online conference. The event brought together industry experts, academics, professionals, and practitioners to explore and discuss innovative business strategies that leverage digital advancements to drive sustainable growth and enhance operational efficiency in today’s rapidly evolving global economy.

Throughout the conference, participants engaged in meaningful discussions on how businesses can capitalize on technological innovations to strengthen management practices, refine marketing strategies, and navigate emerging economic challenges. By fostering cross-industry dialogue and knowledge sharing, ICBIV 2025 provided valuable insights that support informed decision-making and long-term competitiveness in an increasingly digital business landscape.